In order to provide a better categorization and classification of its main goals, Ec-Web 2010 will be organized as a multi-track conference.
Each track will be organized as a mini-conference with corresponding reference area chairs.
Even though the main focus of the conference concerns the relationship between E-commerce and emerging technologies, with strong attention toward semantics aspects, contributions about theoretical issues as well as cross-track contributions are very welcome.
The topics of interest of the thematic tracks include, but are not limited to:
- Agent-based Electronic Commerce (Chairs: Helder Coelho - Fernando Lopes)
- Matchmaking and Brokering Mechanisms
- Auctions, Bargaining and Contracting
- Automated Negotiation and Argumentation-based Negotiation
- Preference Modelling
- Interaction Protocols and Mechanism Design
- Strategic and Tactical Behaviour
- Market-Oriented Programming
- Electronic Voting and Coalition Formation
- Trust, Security and Legal Issues
- E-Commerce Systems, Integrated Supply Chains, Virtual Organizations and Commercial Applications
- Agent Theories, Architectures and Languages
- Service Oriented E-Commerce and Business Processes (Chair: Florian Daniel)
- Business process modeling and analysis
- SOA for business processes
- Service-enabled workflow management systems
- Cloud-assisted services for e-commerce
- Virtual enterprises, supply chains, coalitions
- Lightweight service and process composition
- Process management as a service
- (Inter-)Enterprise mashups for e-commerce
- Cross-organizational process support, contracts
- Compliance governance in distributed processes
- Quality of Service in distributed business processes
- Security and trust in distributed business processes
- SOA- and cloud-based business models
- Mobile e-commerce services and platforms
- Online market places and e-service repositories
- Recommender Systems (Chairs: Marco de Gemmis - Pasquale Lops)
- Recommendation algorithms
- Context-aware recommender systems
- Recommender systems and social networks
- Semantic Web technologies for recommender systems
- Evaluation of recommender systems
- User Issues in Recommender Systems
- Serendipity in Recommender Systems
- Decision theory and preferences
- Recommender system user interfaces and conversational approaches
- Explanations in recommender systems
- Group recommender systems
- Industrial application of recommendation technology
- Consumer decision making and consumer buying behavior models
- Computational advertising
- Scalability issues
- Security and privacy
- Trust in recommender systems
- E-Payment, Security and Trust (Chair: Barbara Masucci)
- Security in Mobile and Ubiquitous E-Commerce Applications
- Infrastructure for Secure Economic Transactions
- Payment and authentication protocols
- Micropayments
- Access Control
- Privacy-enhancing technologies
- Information Hiding and Watermarking
- Reputation and trust systems
- Security and privacy issues in electronic commerce
- E-Commerce Dependability
- Transactions and Contracts
- Legal and Regulatory Issues
- Electronic voting






